ThinkCulturalHealth.hhs.gov
Communication styles
The table below outlines different aspects of communication styles and how they tend to vary across cultures. Being
aware of how communication styles tend to vary across cultures can help you avoid misunderstandings, but it is also
important that you understand the unique cultural identity and individual preferences of those you serve in order to
communicate with them effectively.
Tone, volume, and speed of
speech
Culture can influence how loudly it is
appropriate to talk, the tone and level of
expressiveness in the voice, and the speed of
speech. Loud, fast, and expressive speech is
common in some cultures but could be
considered rude or aggressive in others.
Loud and expressive speech is often
more common in African American,
Caribbean, Latino, an Arab cultures.
Some American Indian cultures,
Alaskan native, and Latin American
indigenous cultures favor softer tones
of voice and less expressive speech,
as do some East Asian cultures.
Culture can influence whether it is considered
polite or rude to make eye contact when
addressing someone, and whether eye
contact is necessary to indicate that one is
listening.
Direct eye contact is highly valued,
both when speaking and listening, by
many white Americans.
Direct eye contact is considered rude
in some Asian cultures.
Use of pauses and silence
Culture can influence whether pauses and
silence are comfortable or uncomfortable.
Pauses and silence are
uncomfortable for many people who
identify with dominant U.S. cultural
norms.
Some American Indian cultures value
silences and pauses as they provide
time to process information and
gather thoughts.
Culture can influence whether low facial
expressiveness is considered normal or
interpreted as a lack of understanding, a lack
of interest, or even resistance.
Many of the cultures that exhibit high
verbal expressiveness also exhibit
high facial expressiveness (for
example, many cultures from Latin
American and the Caribbean).
Maintaining a neutral facial
expression is more common among