20
Digital medium
(eg website, mobile application)
Non-digital medium
(eg TV/radio, phone call,
postal communication)
Provisions for the presentation of the risk warning
How it must
beprovided
Must always feature within the
financial promotion in line with the
relevant prominence requirements,
no matter what medium is used.
Must always feature within the
financial promotion in line with the
relevant prominence requirements,
no matter what medium is used.
Prominence
requirements
Risk warning prominence
requirements apply for all mediums.
It must be:
• prominent
• legible and contained in its own
border, with the right bold/
underlined text
• without a design feature that
reduces visibility/prominence
Additional requirements apply
forwebsites/mobile applications.
Must be:
• visible and statically fixed at the
top of the screen, below anything
else that also stays static, even
when the client scrolls up/down
the page
• on every linked page from the
promotion that relates to the
investment
Risk warning prominence
requirements apply for all mediums.
It must be:
• prominent
• if in writing, legible and contained
in its own border, with the right
bold/underlined text
• without a design feature that
reduces visibility/prominence
For television broadcasts, it must
be prominently fixed on the screen
for the duration of broadcast.
Provisions for the accompanying risk summary
How it must
beprovided
Must be hyperlinked from ‘Take 2
mins to learn more’ in the warning
unless:
• ‘Take 2 mins…’ is excluded as
it would exceed the character
limits permitted by a third-party
marketing provider. In this case,
the risk summary must be linked
to from the risk warning text
instead.
• ‘Take 2 mins…’ is excluded as the
digital medium doesn’t allow text
to be linked. The risk summary
does not need to be provided in
this case.
Must be provided in a durable
medium, unless the medium means
this is not possible (eg television or
radio broadcast), in which case the
risk summary does not need to be
provided.
If it is a real time financial
promotion, the summary should
still be provided in a durable
medium on or around the
time of the promotion being
communicated.